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How it Works

It is a well-known fact that "Cause Marketing" motivates consumers to change their spending habits in order to support a cause they believe in. The Shop For Charity Day E-Mall generates loyalty because of the availability of 1000+ stores, millions of products, low prices; and the ease of Online Shopping.

Fact: In a world of products and services that look the same, consumers are motivated to give their business to companies that "give back" to worthy concerns and organizations.

Fact: Of all the fundraising malls on-line, we provide the highest cash back program around. That is sufficient motivation to bring them back to our E-Mall time after time.

The advent of the Internet, and the explosion of online spending has created an exciting new revenue stream for organizations. It has been predicted that US online shoppers will double to 132 million in the next five years. With today's hectic schedules, people need a way to save time and gas - shopping online is a way to do this. In a recent study, it was found that 19% of Internet users shop online once per week and this number is expected to continue to grow. It is estimated that online retail sales will reach $200 billion dollars in 2006. Many of your supporters are probably already shopping online - why not let their purchases help you at the same time? Many will be eager to know they can save money & time, and also make a difference!

There is an additional reason the Shop For Charity Day E-Mall is so successful. It is not enough to create a great E-Mall. There needs to be ongoing communication that will direct people to the Mall on a weekly basis. We have put together exciting communication and FREE gifts that are driving people to read our weekly emails - thus propeling them to shop for the organizations they care about.

All of this at a time when Online Shopping is skyrocketing! More and more people are taking advantage of the ease, convenience and security of online shopping.

All of the pieces are in place:

  • Great products
  • Great prices
  • Ease of Online Shopping
  • Your supporters SAVE money while they support you
  • Amazing residual income to grant true sustainability to your organization